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8th June 2009

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Update to Kotaku Story on Last.FM/Microsoft Deal

As I mentioned in our first blog, Kotaku had an update article about the addition of Last.FM to Xbox Live for free for the Gold (Paying) users.  They say it will function just like the web version of Last.FM, but in addition, you can “party up” with your friends and listen to tracks together, which I think is a new/interesting way to share music with your friends and introduce them to bands they have not heard of.

Most of this information was kind of swept under the rug as Microsoft had many new and innovative things to announce last Monday at E3, and many journalists kind of skipped passed it as they were treated instantly to the first look into Beatles Rock Band (more on this later) with a suprise visit from not only Olivia and Dahni Harrison and Yoko Ono, but Paul McCartney and Ringo Starr.

Kotaku mentions that users will be able to start their own Last.Fm page on their Xbox 360 with their own playlists and tracks, be able to share these with friends, and even recommend tracks/artists.

For me this still goes back to the idea of WILL THE ARTIST/PRO (Publishers) get a cut of what Microsoft charges ($50/Year) per play?  Or will it continue on the soul basis of how Last.FM already runs on the web?

They also state that a rough date of Fall of 2009 will be when we see this available to 360 users.  Should be interesting to see if this may be beneficial or profitable for artists.

Hilger


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